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Tor - 1:38 pm on Jan 7, 2003 (gmt 0)
The Yellow Pages Mr. Lervik calls this "Univeral searches" were the search results are pulled from many different sources when it`s relevant to the specific search that is performed. If you for instance are searching for the name of a person you can get his address, phone number, e-mail address and a map of were he lives/works in addition to the web pages that are relevant to the search. If you are searching for a destination , you can get lexical information, maps and timtables in addition to the usual web pages that we see in the SERP`s today. According to Mr. Lervik this new functionality opens for new advertising opportunities and therefore also new sources of revenue for Fast.
In the interview with Mr. Lervik he confirms that Fast will be introducing a vastly improved functionality before before the end of june 2003. The search service will include information from large databases like:
Phone Books
Timetables (planes, trains, buses etc.)
Maps
Lexicas