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-- Website Analytics - Tracking and Logging
---- Bounce Rate. What does it mean to you?


gdawg - 2:54 pm on Aug 20, 2008 (gmt 0)


One thing to keep in mind is that you cannot accurately measure avg time on page for those pages that do have high bounce rates. The reason is that most anlytics programs calculate avg time on page by tracking the time of the initial page request, after which they wait for a second page request and then substract the 2 request to get the avg time on page. Since pages that have high bounce rates, usually only have 1 request you will only be able to get avg time on that page for visitors who had at least 2 page request.


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