Receptional - 11:46 am on Apr 19, 2007 (gmt 0)

[experiangroup.com...]

Experian, the global information solutions company, announces that it has acquired Hitwise, a leading Internet marketing intelligence company, which helps clients monitor the performance of their websites and target their online advertising spend more effectively. The purchase price is approximately $240m and will be funded from Experian’s existing cash resources.