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incrediBILL - 6:56 pm on Feb 10, 2013 (gmt 0)
With the sheer size of Google's client base, this could easily become the tipping point for Chrome adoption if Google starts shoving WebP down their throats.
For instance, switching just one massively popular service like YouTube to only use formats supported by Chrome would pretty much make a lot of people addicted to YouTube switch browsers and cause a massive shift in the balance of power overnight.
This could be amusing to see how it plays out.