Marshall - 9:06 pm on May 1, 2008 (gmt 0)

Depending on the age of the design, change is not always good. I have one customer that has changed his design four times in four years because he is impatient. He thinks since you have a web site, people should be flocking to it immediately, and if they don't, there must be something wrong with the design.

Also, I read somewhere in WebmasterWorld that it is estimated that a design change to an e-commerce site will only increase traffic less than 3%. Does anyone recall that post?

In the end, my sentiment is - If it ain't broke, don't fix it!

Marshall