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-- Yahoo Search Engine and Directory
---- Yahoo Acquires Behavioral Ad Company BlueLithium
europeforvisitors - 4:23 pm on Sep 5, 2007 (gmt 0)Thread source:: http://www.webmasterworld.com/yahoo_search/3441386.htm
Yahoo has already lost the battle for keyword-targeted direct-response ads, so it probably makes sense to wage war on another front (especially one where the terrain and inhabitants are friendly).
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