Lots0 - 8:14 pm on Jan 16, 2003 (gmt 0)

Here are the charts that POR was talking about (I think), but they are a little dated, they are from July 2000.

[searchengineworld.com...]
[searchengineworld.com...]

In my first answer in this thread, where I stated

“A short highly focused title the way to go. If you are SEO’’ing for a 2 word phrase use a 2 word title, if your SEO’’ing a 3 word phrase use a 3 word title etc. Any more words and you dilute your title tag.”

I was referring ONLY to the SEO aspect of title tags. The marketing aspect is IMO a whole different game.

The goal is two fold with title tags first you want to use them to help your SERP - Then you want the title tag to generate clicks. Getting the two aspects to work together is the key.

If I had a dollar for every title I have seen that had “Home Page” or “Welcome to” in it, I would be very rich. This is something to avoid IMO.