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- Marketing and Biz Dev
-- SEM Research Topics
---- Title Tags: A badly written title will sink your site


martinibuster - 2:52 pm on Jan 6, 2003 (gmt 0)


A short focused title works fine. I should've mentioned it.

However, I prefer to work with the extra words. I find that you can then go for bonus combinations with keywords that are seeded in the text. By eliminating those extra words, you are unneccesarily limiting the scope of your seo net.

You can still reap the benefit of drilling that keyword phrase if you keep it at the beginning of your sentence.

What I rarely, if ever, see in "title tag influenced serps" is a keyword phrase all by it's lonesome, sitting there like a shopping list.

A keyword phrase that works grammatically as a sentence seems to work better. The reason I prefer grammatical structure is simple:

1> Observation.

2> A grammar filter will weed out title tag spammers (widgets, blue, clean, hot widgets, cold widgets, widgets widgets).


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