-- Yahoo Search Marketing Pay Per Click Advertising
---- Yahoo Tries to Explain About Account Optimizations
talismon - 9:26 pm on Feb 3, 2009 (gmt 0)
We saw a increase in traffic around that time and the quality and conversion rates of this traffic was WORSE than we have seen in the first half of the year. We thought click fraud but it was probably Yahoo tweaking our account behind the scenes to increase their revenue as they continue to lose market share.