handsome_rob - 2:39 pm on Aug 29, 2008 (gmt 0)

A lot of my keywords that were previously inactive have been reactivated lately. We too have experienced a massive drop in conversion rate though, and have shifted almost all of our YSM budget to other PPC platforms and online advertising vehicles. As I told one of my reps, it doesn't matter how much I like the reps at YSM -- if the bottom of your spreadsheet has red numbers and parentheses, I'm going elsewhere.