Goldilox - 1:41 pm on Oct 8, 2007 (gmt 0)
I have been seeing a very similar thing with one of my keywords, getting 400 impressions a day in Google and 10k impressions per day in yahoo. When I spoke to Yahoo they claimed it was due to a different profile of users using Yahoo as opposed to Google, which I find hard to swallow to be honest!
I have also enabled standard matching and have content in a separate campaign but they seem to have made little or no difference. This is driving me mad so if anyone has any other advice it would be greatly appreciated!
ToddB - you are not alone!