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-- Yahoo Search Marketing Pay Per Click Advertising
---- Overture to charge compulsory subscription fee


7_Driver - 6:01 pm on Aug 10, 2004 (gmt 0)


Overture just asked me to complete an online survey. Within it, was this info:

paraphrased
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This new program will include new features and services that are not currently available. In order to be able to access some of the features, a subscription fee will be charged in addition to your regular advertising expenditure. This program replaces the current program, but the current minimum charge will no longer apply.

Going forward, you will not be able to advertise with Overture unless you pay this subscription fee. Subscription fees can be paid monthly, quarterly or anually.
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(It then goes on to ask how I'd prefer to pay a subscription fee).

This was news to me - I don't remember being notified that a compulsory subscription fee was to be introduced...


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