sem4u - 8:06 am on Jun 9, 2004 (gmt 0) I thought this was quite interesting:
One of Google's biggest challenges in China will be marketing, says Guo Liang, a professor in the Chinese Academy of Social Sciences and an expert on China's Internet. Unlike Yahoo, which translates as ``elegant tiger,'' or Chinese portal Sohu, which means ``search fox,'' Google has no Chinese name. Many Chinese Internet users ``don't even know Google, especially in small towns,'' Guo said.
I thought this was quite interesting: