bill - 12:17 am on Feb 25, 2008 (gmt 0)
From what I have read this in not a "first come first serve" landrush. Domains will be assigned by the registry until the end of the landrush period, and they'll accept more than one application per domain. If you're the only applicant for the domain during this period you get the name. If not there is a closed auction between the parties who applied for the same name.