bill - 12:37 am on Feb 22, 2008 (gmt 0)

I've got my .asia domains. What about you? I assume this was for a sunrise trademark etc?

Yes. I applied for these during the Sunrise period [webmasterworld.com] and have already been awarded the names.

If its March 12th, then once the purpose of pre-registering a month ago? I don't think any one really knows whats going on...

The documentation on the .asia registry site seems to explain it pretty clearly. They're letting people register during the landrush (i.e., now), and then they are going live with the domains in March.