fathom - 12:47 pm on Feb 20, 2003 (gmt 0)

Personally I feel that Alexa offers a good service here and a negative review isn't always bad.

Just check the ups & downs for WebmasterWorld and you'll see want I mean.

If one bad review is the only thing there -- well that can be a problem - but 1 or 2 bad ones and 20 good to exceptional ones indicates what?

A competitor that needs to the do this obviously has a problem with their own end thus needs to make it look like you are the problem. Generally this tactic really isn't effective - other than wasting the competitors time so they don't improve their own service - thus helping you in the long run.

Just the same an actual visitor providing "bad" feedback is good for your business - provides much didn't insight from an unbiased external source.

You could always request -- since Alexa captures the email of the poster - that they forward a message to the reviewer indicating your wish to improve their experience.

If they do and it was a competitor I doubt you will hear from them - but an actual website visitor/customer you probably would.