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---- Pitching to Lawyers, Part 2 - What can they afford?


Syren_Song - 8:36 pm on Jan 24, 2003 (gmt 0)


Realistically, the needs of a law firm aren't much different from any other company's needs. It should be a simple matter of laying everything out for them. Unfortunately, it's not that simple in reality.

I think part of the problem, too, is that the contact person is an attorney/partner and, therefore, an exteremely busy individual. S/He needs have billable hours in most cases so s/he can get paid. It may be that s/he really wants the site designed, but is having difficulty justifying the time that needs to be spent to get the job done.


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