Kendo - 11:12 pm on Apr 7, 2013 (gmt 0)
My nephew will do it for a six-pack!
I encountered something like this once. One our clients with a computer repair service built a web site for one of his clients. He had charged the client $300 and the client was complaining. What I saw was terrible and more ugly than his own site and somehow I got involved and rebuilt the site. Cleaned up the design, added a theme and added a basic shopping cart that actually worked.
Well what happened next was even more ridiculous than one could ever imagine. That client replaced the site content with what her 14 yo nephew whipped up... and it was woeful. But the client liked it because it used the same garish background tile and colors that she picked in the beginning.
Ok, so graphic artist with 40 years experience makes a mental note... "do not work for grannies who have bad taste".
Not long after that I found myself building a site for an online radio service. This was another project with an unpromising future and they had a fixation for purple so I introduced purple into the site theme but tried to keep it subtle. But it wasn't long before I was getting requests to change the theme because it didn't stand out like some other sites that they see on the Internet.
These other sites that they were referring to, when I checked them out, didn't actually have a theme at all. The headers were comprised of every colour under the sun and so were the rest of the pages... lots of ads jumping out "look at me, look at me". When I asked them if they could actually find what they might be looking for on those pages, or if they could read anything without getting a headache, they gave me strange looks. So that's when I made another mental note... "do not have anything to do with mom and pop projects until you have confirmed that they do have some taste".
For many years I serviced advertising agencies, creating web sites that looked just like the brochures that brochure designers can design and had no problems. Just a lot of happy clients. But dealing with people who have no sense of design or appreciation for the mechanics of corporate design is something that I never want to do again.