LifeinAsia - 5:08 pm on Feb 4, 2013 (gmt 0)
It's really comparing apples and oranges (or more like apples and horses). Web and print are completely different media and usually target different markets with very different audiences with different demographics.
If the newspaper has an online version, comparing online stats might be a better metric. But even then, you'd be comparing a newspaper's site (which has a wide focus from world news, local news, business, health, sports, etc.) with a niche site (focusing on health and medicine).