LifeinAsia - 7:36 pm on Jan 24, 2013 (gmt 0)

Forgive me if I missed it, ... How about paying a freelance marketer

I don't have any start capital for it

You're forgiver.. :)
I see two potential problems with Wheel's approach:
1) Time spent on marketing takes time away from the technical side of things.
2) Not everyone is good at sales/marketing.
To be successful in business, you have to know when to outsource, especially when it comes to aspects of the business that you can outsource more cheaply (in terms of money or human capital) than you can do yourself.

On the other hand, as the OP seems to understand, focusing solely on the technical side of the business limits the growth potential.

I agree with Wheel that it will probably be very difficult to find someone to fit into the partnership you've outlined. If you could, it would be a great fit, but probably 99.99% likely it won't be a good fit.

More likely, you're going to need to find an investor who can infuse the needed capital. Then you can take that money and hire a freelance marketing consultant.