edacsac - 3:59 pm on Jul 21, 2010 (gmt 0)
After talking to a lawyer, it sounds like I'll be spending at least $350 for him to tell me to change my name. I can tell by his tone, and the obviousness of "broad view" defined by the patent office of similar trademark names, that I'm the loser here.
My name really isn't that important right now. I just need a name to operate under and and build my presence. I missed a good opportunity because I run as a common dba street vendor. BS I say!
Is it easy to change a business name later on when it's more established? I really don't have time for this right now. It took me a long time to get my loser name going in all aspects. Now I'm going to choose a new name based only on it's infringementless qualities, then later on do it all again with branding in mind. I found a new name (that doesn't come up in any search) I can live with for awhile, but it is weak where as my last choice was strong.