incrediBILL - 8:55 pm on Mar 6, 2010 (gmt 0)
I hear from folk that content is king.
Yes it is.
However, content doesn't mean you have to sit and write articles.
Content is king on forums but it's all member supplied content which some are more successful at monetizing that others, depends on the type of forum and it's content.
Content is king in directories as well, which can either be member or owner supplied, and much easier to monetize.
Review sites are another example of content being king and easy to monetize.
Once you open your mind to the various types of content, which don't all require being an expert or even writing it yourself, you can find a path to easy monetizing.