Fortune_Hunter - 5:52 pm on May 8, 2009 (gmt 0)

You like what I do? Pay for it. You like that other price? Live with it.

I like that quote, I will remember that the next time I get into one of these discussions.

However another thought which is invalidating my own argument on this is the "entry level web site" argument. It goes like this, pick an industry, law, financial planning, mortgage broker, etc. Pick out a series of templates from one of the template stores that fit this industry and offer them as an "entry level site" with the ability to upgrade to a custom site with all the added benefits.

This is like getting both ends of the market at the same time. On the cheap end you might charge $500 bucks for a template site, but for custom work it might start near $1,500 or more and go up depending on what they want. Some will only you pay you the $500 and never come back in which case you made a quick $500 for little work. If they do come back you can get more.

I have never personally done this, I always provide custom work, but I have toyed around with the idea of offering the template model for the cheap end of the market. I am just not sure if I will ruin my brand as a custom Internet marketing consultant by offering crappy templates. What do you think?