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---- Is the '$300 a site' price point working for you


dbdev - 2:27 pm on Jan 29, 2009 (gmt 0)


I've often thought of this business model (and tried it using a $600 price point) however I'd love to know how you can profit off the "straight template / no changes / no consulting" route.

The template costs, on average, $65 from any of those template sites. That leaves you with $235 to customize the template (clients copy and clients graphics and basic branding integration).

At $60/hour, the remaining budget of $235 (less than 4 hours) is used up real quick just finding the right template to use and putting together a quotation.

Now add correspondence, IT setup (DNS, IIS, etc..), customization of the template with the clients copy/graphics, a review (hopefully with no changes required), hosting, etc...

Just how does this make any sense?

It doesn't albeit the OP can "do this in one day".

I think some of you selling $300 templated websites are targeting the wrong market (and yes I understand the OP).

How is it that I (and many others) sell single page landing pages for $3K? I regularly sell "websites" for $5K - $7K. I know this is peanuts compared to agencies who sell websites for $35K. Imagine a selling a CMS for $168K. This is a fact and I sit in these meetings watching these purchase order get signed.

A $300 website is no different than a $10 website from G.

After losing my shirt on the "all inclusive $600 gold package", I personally chose to target a different market whereby this same effort could be accomplished at 20 times the price.

But then again, there is a plethora of prospective clients looking for cheap solutions which clearly there is great supply to meet this demand.

We all get the same 168 hours in a week... in this business you can literally choose your target market.

/rant


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