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-- Professional Webmaster Business Issues
---- Selling a site re-design


rich_b - 9:00 am on Dec 15, 2008 (gmt 0)


A client of mine has a site I built back in 2002 - and it shows now. He still loves it - but then he's not exactly the most internet savvy person. In his profession especially, visual impressions are important to build trust.

I think he needs a better looking site and I genuinely think that I could build a site that will get him more visitor conversions. I'm wondering how I should put this though. Yes, things date and standards move on but isn't it almost like saying that I didn't quite do a good enough job in the first place? How do you justify to clients why they should pay for a re-design of a site you built before?


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