tedster - 12:58 am on May 13, 2002 (gmt 0)

Watch the language in your contract, especially around the area of "guarantees".

As you know, I'm sure, web marketing results can be difficult to pin down, but clients also need some sense of recourse if they feel you aren't delivering. This is a touchy area, in my experience, especially as you extend your "implied" contract by getting into other areas of your client's vernture.