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ronin - 12:12 pm on Jun 8, 2008 (gmt 0)
There isn't much excuse for cold-calling these days though. Why phone up 500 businesses and deliver an unsolicited sales pitch when you can bulk email the same pitch to 500 thousand? What's that you say? Because cold-emailing 500 thousand businesses is unethical while cold-calling 500 businesses is okay? Come off it.
Given the technological limitations of the 20th century, cold calling was the best thing proto-spammers could come up with.