Marcia - 6:23 pm on Jul 7, 2007 (gmt 0)

>>Exclusives sound great
They'll benefit a client who gets an exclusive, which is a great deal to get without compensating for it - for them.

>>but rarely benefit both parties.
They won't benefit the service provider who's getting the short end of the stick and losing business.

If you're doing Best Foods Mayonnaise, don't take on Kraft. If you're doing American Airlines don't take on NWA. If you're doing Volkswagen, don't take on Toyota. Ask for payment and get enough payment for granting an exclusive to compensate for the loss of business and potential business growth. Otherwise, get the bills paid.

It all depends on the individual situation and the individual type of client base.