---- Google Warns It May Take Action Over Affiliate Sites With Thin or Scraped Content
engine - 4:12 pm on Jan 28, 2014 (gmt 0)
That looks like the clearest indication there's a new clampdown on the way.
Our quality guidelines warn against running a site with thin or scraped content without adding substantial added value to the user. Recently, we’ve seen this behavior on many video sites, particularly in the adult industry, but also elsewhere. These sites display content provided by an affiliate program—the same content that is available across hundreds or even thousands of other sites.
If your site syndicates content that’s available elsewhere, a good question to ask is: “Does this site provide significant added benefits that would make a user want to visit this site in search results instead of the original source of the content?” If the answer is “No,” the site may frustrate searchers and violate our quality guidelines. As with any violation of our quality guidelines, we may take action, including removal from our index, in order to maintain the quality of our users’ search results.Google Warns It May Take Action Over Affiliate Sites With Thin or Scraped Content [googlewebmastercentral.blogspot.com]