Sgt_Kickaxe - 2:38 pm on Dec 19, 2013 (gmt 0)
Some of you are probably thinking that using schema or HTML 5 simply makes it easier for the all-evil Google to steal your content.
WARNING: I am seeing new Google SERPS layouts that contain NO traditional results at all, they're pushing the envelope even further and now our content IS their results page. The entire page(below the ads) is just content from various sites with a footer credit link containing only your homepage url as anchor text(no link to the page the content was taken from, no title, no words in anchor text).
Don't be in such a hurry to give Google your content, you'll know why when you see one of these new results pages where the "google knowledge" entirely replaces the search results.