---- Google now has sponsored review engine on top of SERPS
martinibuster - 11:05 am on Oct 17, 2013 (gmt 0)
...in google's mind, putting youtube links and page links (for businesses) at the top of every serps is helping the consumer. they don't see themselves as an advertiser -- but in reality they are...
That's a beautiful insight londrum. Google does aspire to be helpful and useful by putting their own sites and repurposed (scraped?) data up top. But indeed they are showing a bias as if to an advertiser, an unpaid advertiser, but an advertising bias nonetheless. And their results can be construed to be biased toward advertising, but not in the way they imagined.
The NYTimes is an editorial content destination. It is expected for them to self-refer to other parts of their site. Google is not an editorial content destination. Google's mission is to organize the Internet to make it easier for the public to find content within it. Two different scenarios. We're all entitled to opinions and it's mine that it's not common sense for Google to self-refer, particularly with content that originally was not it's own.