EditorialGuy - 5:01 pm on Oct 10, 2013 (gmt 0)
For most of the searches that I do (or that I monitor at least casually), there's a pretty good mix of big sites and small sites in the top 10 results. The problem isn't a lack of diversity, it's quality: Most of the featured pages aren't very good, some aren't what the user is looking for, and others are outright spam.
- If I type in "[keyphrase] review," I expect to find reviews, not corporate sell pages or retailers' pages with boilerplate marketing text.
- If I type in "[city][keyphrase]," I expect to find a list of pages with useful information, not spam pages that got into the top 10 because of a location-based EMD.
Also, people on this forum love to hate Wikipedia, but if Google is going to rank megasites at the top of its search results, I'd rather see those pages come from Wikipedia than from About.com.