mihomes - 7:38 pm on Oct 5, 2013 (gmt 0)
WHY should a company gain via the authorship tag, when they have the publisher tag
The publisher tag right now does nothing in terms of influence and/or rank (of course neither does author at the moment, but this topic is about the high chance of so in the future). You mention Forbes, BusinessWeek, etc, but the correlation you mention has nothing to do with the publisher tag or its use if any.
The chances of your having content written by someone who, by virtue of being a real world expert, with connections to many other real world expert articles is slim.
I have to disagree with this. Companies who have been leaders in the industry for x years are not real world experts and do not have connections with others? Where do you think these experts work? Do they all work by themselves as a single person business? Strange example to think of is the single person cobbler compared to Nike... while both might be experts who would you value higher for say an article on shoe aesthetics and comfort?
If author starts ruling the rankings then 'businesses, products, brands, and organizations with a public identity and presence on Google+' are going to want to get in the game. With that comes my original comments and issues.