lucy24 - 10:40 pm on Sep 19, 2013 (gmt 0)
I only meant to say that if searches are subdivided into information vs. purchase, it doesn't mean the user has to declare a preference every single time. The search engine will set something as the default.
Which default it --hypothetically-- chooses is a whole nother issue.
This thread is itself a spinoff from a broader thread. Matter of fact it seems to be drifting back into the original subject :)
How much can a <title> matter if the search engine doesn't hesitate to make up a new one? Headings are different because that's page content; the search engine can't really change it.
Related and possibly more interesting query: How does the search engine benefit by making up a title which is different from what the page actually shows? The user who does look at the top of the browser window might think the page has been changed since the last crawl-- with, among other things, a whole new title-- and leave without even looking at the content. (I'm saying this as a user. You may not know the technicalia of crawling and indexing, but most humans* have got some nebulous idea that your search results are not based on pages as they exist right this instant.)
* Always excluding the ones who complain that StreetView doesn't show their store's new marquee, installed the day before yesterday.