diberry - 8:11 pm on Oct 1, 2013 (gmt 0)
Let's have some examples to make the discussion more productive -
A plan such as user generated, subscription based, sponsored based, content curation, mobile-first, social media focused types of websites.
How would you make it popular enough without driving the first organic traffic (before pushing it higher by other means)?
Organic traffic doesn't mean Google. You can drive a lot via social media, if your take on your topic is suited to it.