diberry - 5:36 pm on Sep 17, 2013 (gmt 0)
Yes, I will survive Google's shrinking serps. Even if I get no traffic from Google the internet is not owned by Google and there will always be ways of bringing my content to interested people.
Ditto. I know people don't like to hear it, and I know for some specific cases it's really difficult, but Google is not the only way to get people to your site.
It's not so much that the SERPs are shrinking. It's more that there are eleventy schmillion pages for every query and 90% of them will do fine for the typical searcher. It's like trying to be heard in the crowd at a major music festival. You've got to do something to make yourself stand out.