Brodders - 3:57 pm on Aug 18, 2013 (gmt 0)
The other thing I have come round to now is monitoring orders / conversions as a gauge of how well the site is doing. Sometimes we can have 2.5k visits a day, but only 5 orders. Other days we can have 1.5k visits but 25 orders. I do believe that the quality of traffic that Google gives us is more qualified at different times. I sometimes believe that pos 3 is better than 1 as some people always look at pos 1 first then think "oh i am sure i can get that cheaper". So as long as your offering is good enough, pos 1 is not the holy grail.