Awarn - 11:00 pm on Jul 19, 2013 (gmt 0)
I can understand what your saying but if your using a mobile device and there is no mobile version it can be a poor user experience. Now look at Googles recent earnings per share. The big stated issue as why Google didn't meet street estimates was the fact that mobile advertising is too low. Too low because mobile doesn't convert so advertisers pay less for mobile ads. So a good mobile site with a streamlined checkout is in fact a positive.