WebWire - 1:58 pm on Jul 31, 2013 (gmt 0)
Some have already acknowledged it, but we all must remember that a press release IS NEWS.
Many small companies will convey a personnel change, new product announcement, etc. via a press release, and it may not be significant enough for established media (conventional or emerging) to pick up (defined as writing an original version derived from the release). Should that company be denied the opportunity to put out there news? We believe that the answer is NO.
In fact, our WebWire and WebPost trademark language from 1998 with the USPTO (the trademark officials here in the USA) pertains to a "press release repository" for the purpose of archive and retrieval.
So, despite the clarifications concerning press releases, we know that our intentions are true to what our trademark language conveys, all driven by good original content that will remain online for the purpose of informational retrieval by whomever is interested.