jakebohall - 6:10 pm on Jul 9, 2013 (gmt 0)
Review competitor strategies and assets, and identify which metrics they are beating me on... then work to improve those metrics for my site. E.g. user engagement, social engagement, link volume, link value (MR passed), quantity/quality of anchor text links, site speed, authority citations, etc..
Basically, build up a huge list of everything you think Google could consider a ranking metric, then identify those values for those ranking in the top 10, average those values, and identify those you can "control" and meet/exceed competitor metrics.