Saffron - 10:14 pm on Jul 4, 2013 (gmt 0)
*I* think Google's just got some kind of domain-wide factor dialed way too high in the algo. Call it "authority" or "trust"... but even in a small niche with small, non-brand sites, they are preferring one site to the exclusion of others for reasons I can't understand as a human searcher. I mean, it's a fantastic site, but if I want a review of thing-widget-stuff, IMO Google should give me multiple reviews of that specific thing, NOT reviews of related things from the same site.
This is driving me absolutely crazy about Google's current search results. They focus on one or two sites only. If I am looking for information on "diabetes", I don't want to read the same topic, slightly changed, on the same domain. I want to read 5-10 articles from non related websites to get an overall picture of the topic. But Google seem to have decided they will have a "flavour of the month", and link to their articles regardless of the quality.
I search and search all the time hoping this will change, and Google will figure out this is annoying, and the same 3-4 websites dominate the search results. It's why I no longer use Google for my own searching, and only use it for testing purposes only.