reseller - 3:28 pm on Jul 6, 2013 (gmt 0)
I'm not confident that what WE see as a crappy user experience will be seen by them the same way.
The main problem which Google is facing is: Consumers have lost their right to choose on Top 10 search results listing on first page of Google Serps.
Today Top 10 results of first page of Google Serps are mostly occupied by either:
- several results from the same site (Domain Crowding)
- several results from Multiple domains owned by the same owner (Multiple Domains Crowding spam).
If a consumer clicks on the first 3 results and decides not to buy from those 3 sites, he can then click on the forth or fifth results and buy from that site. However, in fact he is still buying from the same owner of the first 3 sites.
As you see Consumers have lost their right to choose on Google Top 10 search ressults listing for the same search query.
In this connection I wish to recall something which seems Google has forgotten for sometime:
The Right to Choose
The right to free choice among product offerings states that consumers should have a variety of options provided by different companies from which to choose. The federal government has taken many steps to ensure the availability of a healthy environment open to competition through legislation including limits on concept ownership through Patent Law, prevention of monopolistic business practices through anti-trust legislation, and the outlaw of price cutting and gouging. [en.wikipedia.org...]