|Well, the FIRST ecommerce page (the page that is linked from the informational pages) isa category level page, so it has about 12 individual blue widgets linked to from the blue_widgets.html page. The blue_widgets.html has just the names, a photo, price, and a link to the detailed product pages. Plus the blue_widgets.html has about a paragraph of opening text about our particular blue widgets, and a paragraph of footer text (near the bottom of the page) as well. This is typical layout for all the ecommerce sites that rank well for the keyword blue widgets. |
The detailed pages (such as porecelain-blue-widget.html) have more detail about the individual product (how it is made, it's weight, it's significance, more photos, etc.,)
So overall, I would say it is pretty typical of an ecommerce page that has a category level -> individual product level structure.