Planet13 - 10:27 pm on Jul 1, 2013 (gmt 0)
"What do you mean? Linking to other articles within your site?"
Yes, WITHIN my site.
Since my site is both articles AND ecommerce, I mean linking from the content section of certain articles, as well as from the navigation bar of the ecommerce section to one page. The anchor text is the same (namely, "Keyword1 Keyword 2").
"I think you can suffer OOP with overly optimised and repeating internal linking (using the same anchor text over and over).
This may happen more in case where you try to rank for a keyword phrase (e.g. two or three word phrase) and you repeat the exact phrase over and over again in your in-content internal linking, where it would not naturally flow in the language."
so to summarize, you think the possibility of an OOP is higher from exact match anchor text from IN CONTENT links, as opposed to exact match anchor text from the navigation bar, correct?
"Perhaps you can try to de-optimise internal anchor text and see if you get any improvements? "
I was thinking that. But I remember a statement netmeg made a while back that she thought it was unwise to link to the same internal page on a site using different anchor text.
(Hopefully she will hear us talking in here and chime in.)
How would you deoptimize the anchor text from in content links?
suppose the navigation bar links that go to the page have the anchor text "blue widgets"
What sort of anchor text would you have for the in content links?