EditorialGuy - 12:48 am on Jul 27, 2013 (gmt 0)
Am I missing something here? I don't see how showing Amazon in top 3 positions for loads of searches benefits Google in any way long-term.
One could argue that, if shoppers are predisposed to shopping from Amazon, they're going to search Amazon one way or another--and if Google offers the best Amazon search experience, Google will have a chance to capture those searchers.
Of course, it's also possible that the plethora of Amazon search results is a bug, not a feature.