Wilburforce - 8:18 am on Jul 9, 2013 (gmt 0)
Bing is (still/again) ahead of google.co.uk in my server logs, and gradually gaining in total referrals.
Referrals from Google are interesting: no referred search has less than three words, and most are much longer (maximum 12 words, mean 5.42 words). Interestingly, also, one of the two three-word searches is for a brand I don't supply or mention.
The results do not serve relevance at all. It cannot be that e.g. an usolicited directory listing for my business is more relevant than the business itself.
Similarly, in a search for Widget Service, Aircraft Service - nothing to do with my business - cannot be more relevant than Widget Service (my business).
As it seems to me there is at least a prima facie case against Google for misrepresentation if they induce the public to use their service (and thereby generate income from advertising) by claiming to rank results on the basis of relevance, but return results that are in fact (not just arguably) ranked according to other criteria.
I'm not sure that lobbying or talking to trading standards organisations will have the least effect, but has anyone tried that kind of approach?