BillyS - 3:32 pm on Jul 3, 2013 (gmt 0)
At this point in time, we're half way through this roll out and I'm not seeing any material difference in the SERPs. I was just looking at an article that used to rank well for its topic. I queried Google to see what they felt were the top articles. I wanted to see what I was missing because it was obviously something important.
I was shocked at how bad the results were for this phrase. I stopped after looking at the top five results because I felt ill. They were all big brand names. Two of them had content, but didn't even have a critical word for this phrase. The other two were merely directories of related articles. None of which covered the topic.
I guess I get it, Google hit the easy button. They've given up on figuring out which websites actually answer the query and took the safe path of sending users to big brands.
Is this a bit of sour grapes on my part, I'm sure that's part of it. We've gone from nearly a million page views a month back in 2011 to about 90,000 in June. We were slapped twice by "above the fold" and our articles start roughly 100 pixels from the top of a user's display. We were never hit by Penguin (we haven't exchanged a link in about 8 years), have links from the NYT, WSJ, NPR and the site's been featured on television twice (at least).
I see the Mozcast weather report, seems like the first round was aimed at EMD and PMD, but I'm not seeing anything really different this week. Anyone?