seoskunk - 10:34 am on Jun 27, 2013 (gmt 0)
SEO's are the parasites of the online world
I think seo has become a dirty word. On the one hand you have negative seo now, and on another you have automated spam due to seo.
When I started seo was largely about onsite factors as much as links. I do think by making sites easier to be read by search engines seo's helped contribute to a more accessible web at the same time.
I would say 90% of seo's have no clue what to do at the present time (and maybe thats a good thing) with regards Google Rankings. So it makes me laugh that they continue to pump out their services.
I think seo in the future will be largely about controlling your digital footprint. Managing your online presence across a multiple digital platforms including social media. But most of todays seo's still think link acquisition is the most important factor