GodLikeLotus - 4:03 pm on Jun 26, 2013 (gmt 0)
The "Payday Loans" thing in the UK looks very different, if that anything to go by. BBC, Guardian, Wiki etc. Well if I was actually looking for a quick loan then the banners look very well targeted, unless of course I am searching for a news story to get my loan from.
The bottom line is profit. If the organics are too good, Google's profit goes down, it's not a conspiracy, it's plain obvious.
I wonder just how Matt and his term can measure anything related to success in cleaning up the results, when they make so many changes. The earnings from Adwords can be measured though, by the second if need be.