bwnbwn - 10:29 am on Jun 5, 2013 (gmt 0) [edited by: tedster at 1:29 pm (utc) on Jun 5, 2013]
1- If your a company hire an inside SEO dedicated to the business.
2- Send them to events such as Pubcon Vegas for networking and meeting industry specific people.
3- Have them become an active member on boards, forums, blogs, tweets within your field and prove your qualified in your area or nitch.
4- Study read news events within your area and know your nitch, know any new news, have alerts set up so you can get info out fast.
5- After you become well educated in your area don't be afraid to confront misleading posters with fact, this really helps (when you haven't put your foot in your mouth) get people to follow and or add you to their feeds.
[edit reason] fix the Vegas conference name [/edit]
[edited by: tedster at 1:29 pm (utc) on Jun 5, 2013]